Asian Panethnicity in North America: How Pan-Asian Grocery Stores and Food Blogs Build Pan-Asian Culture

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Living in highly globalized societies, it is becoming popular for individuals to form relationships and affinities with external sources of culture that are not from their own biological ethnicity, which troubles traditional definitions of identity. The concept of panethnicity, where various distinct ethnicities coalesce under a broader ethnic grouping based on common experiences, shared interests, and/or political factors, becomes increasingly relevant to discussions of identity and culture. This essay examines how Asian panethnicity in North America is negotiated and reflected through Asian food culture. Specifically, it explores how physical and digital sites of Asian panethnicity grounded in food, namely Asian grocery stores and Asian food social media blogging, promote a distinct panethnic Asian culture and identity in North America. Through analysis of these spaces and the people behind them, combined with a literary analysis of the autobiography Crying in H Mart by Michelle Zauner, this essay also explores how Asian Americans and Asian Canadians engage and identify with panethnic Asian culture.

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http://purl.org/coar/resource_type/c_1843

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en

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No, but focuses on media and literature from the 2010s-present

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